Keys Of Service

We all work hard for our money and like to spend it on things from time to time. Food, clothes and electronics are just a few of the things that can be purchased as we breeze through online and physical box stores. People are different and our values vary from person to person. The question is – what do you expect when you spend your dollars on a service. Photography is a service that you can hire a professional to do for you. There are dozens of factors that make up customer service and satisfaction. What’s important to you?Photo by Evan Dennis

  • Speed Of Service-The time it takes from when the initial order or product is requested to the time it takes for a client to receive the final product.
  • Dependability- Can the customer rely on you to deliver on the services that you offer.
  • Relationship- Some Business-client relationships last a lifetime and build a unbreakable trust and understanding.
  • Expertise- Being knowledgeable about your craft is critical to answer the questions someone might have for you and also having the ability to get back with a  client if you can’t answer something at that moment.
  • Demeanor- Any business should be run with an attitude geared towards quality and professionalism.
  • Follow Up- Contacting a client after an initial meeting or the end of the transaction to make sure all needs have been met and if any problems have arisen. Photo by NeONBRAND

These are just some of the things that many of us may want when buying a good or service. There are many factors small and large that will determine a customers overall satisfaction. Whats on your list. Do you even think about what you want beforehand or do you just hand over your money and see what happens? Maybe you just feel more comfortable letting a professional cover everything for you and guiding you through the process. Time being limited determines a lot – with you juggling work and your kids being just a few things you have to deal with that might limit your input.

Photo by Tim Wright

All service isn’t good service and we expect it to go exactly as we want it to even though this is an unrealistic approach. Have you ever had an experience that left you feeling dissatisfied? Do you believe the Company you paid for this service was at fault? Maybe there is something you could have done to make the situation have a better outcome.

Here at Jayson Harrelson Photography LLC the main goal is to produce quality work that meets and exceeds the expectations of the client. You want a photographer that will listen to your needs whether simple or complex to craft an end result that both parties are delighted with. That’s what I aim to deliver. Complete understanding in the client business relationship makes it easier to address any concerns there may be.

Feel free to comment on your experience and share with others to see what they believe are the keys of service.


Opportunity as a photographer might be the single most important factor in your success if you are running a business. We plan, practice and sharpen our skills for countless hours trying to produce images and video that are worthy to ourselves and others. What good is all of this effort if no one gives us a chance to show them our value as a creative professional.Resized_PhotoGrid_1476067462446You quickly discover that your work will sit and collect digital dust without you speaking your own success into existence. Who will know how talented you are if you don’t share your talent with them. As entrepreneurs and small business owners we have to create our opportunity ourselves. You’ll discover that this is a completely different beast than just taking a photo or video and whisking it away to edit on our high-powered computers.

I have discovered that opportunity is also part of my own creation and is created in the same way as my work. My energy and desire in some strange way seems to attract more and more opportunities to come my way. We can then take these chances and direct them in the way that we see fit.

Is being discovered more important than the work itself? We draw inspiration from others in our field and notice that they might draw more success using similar work and techniques. What is it that causes one to break through the invisible wall that keeps us from being discovered the way you want to be. Once people start to notice your business success is going to flood your space but there’s an important question that will confront you. Have I prepared myself enough to capitalize on this moment?

Photo by Christopher Sardegna

When we finally start to get the work or jobs that we strive for and sacrificed so much to get will we be ready to deliver? Don’t forget you can’t just complete a job and think that you’re finished. A little polish and wax really makes that car shine and our work requires the same and has to be added on a consistent basis in order to please. At the end of the day pleasing strangers is what determines how successful we made our opportunities.

Photography makes us build relationships that could be a one night stand or we would hope that we can create a long-lasting bond with our clients. Capitalizing even on a job you’re not excited about can slowly start to change the way others think about your efforts. One by one we can influence people around us and use them to help us build up our companies. Sometimes we have to look past just producing work and focus on the small parts that add up to become a great web of success and recognition. Once we become better at putting together the creativity with the marketing while maintaining tremendous effort our opportunities will start to benefit us much more and not continue to be just another gig.


Does The Gear Make The Photographer?

Photo by Alexandru STAVRICĂ

CANON, NIKON SONY!!…Does the gear really matter? Cameras and memory cards and tripods. Oh wait let me not forget the crown jewels….LENSES! Everybody drools over the latest and greatest of gear from the big companies. Sony has really been gaining major ground on Nikon and Canon with their emphasis on pushing camera technology forward.

You have to respect what Sony has been doing. Mirrorless cameras went from being a joke and not taken seriously to really making tradition DSLR juggernauts stop and take notice. If you’re a millennial that’s jumping face first into a serious interest in the photo game surely mirrorless cameras are up their on your list. Mirrorless cameras are a little smaller and lighter than DSLRs but their prices sure aren’t small in size.

Image quality of mirrorless cameras and even smaller sensor sizes are closing the gap on full frame cameras…Well at least until the sun starts to go down at least.

To the question at hand. DO I need the newest of camera tech in order to express my creative passion. Stills photos don’t require a huge amount of megapixels in order to create great images although it seems you have move flexibility for being creative and recovery from making mistakes. You have a huge choice to make if you plan on investing in a system because a pro level camera body with the latest tech will run you well over two grand!!! WOW.

Now of course you have niche photographers of all skill levels that use the almighty iPhone for photography and you can check all over Instagram to see for yourself the high quality stills that are being produced. The working professional or YouTube videographer however definitely seem to prefer tool of a much higher dollar value. Sometimes I scratch my head and wonder how people can even afford all these fancy toys. I myself have made a hefty invest in a small amount of gear myself so I know it can be done with a little sacrifice.

Understanding of ISO, Shutter speed and aperture are the most import things that a good photographer need to understand right? You hear all the time it’s whats between your ears that determine the quality of work that you produce. As I look at more and more work though it seems the best photos come from the masters of editing and post production spending hours and hours in front of a glossy screen before they press send.

Hard work on your craft surely will land you in a skill set that will satisfy yourself and possibly others as well especially if you plan on making a living off of your work. It’s up to you to choose whether you need to sharpen your skills behind the camera or in front of a computer screen. A good combination of both is probably the best choice and anything you need to learn has a free video readily available on YouTube.

Most cameras now I feel have more than enough horsepower to get the job done. Comparing images even side by side don’t show much of a difference until you zoom in times one hundred and what does that really do to help the photographer or the client? NOT MUCH. There is a growing demand to slap a HD label on everything including stills and a desire to record everything in shiny 4k video. Our computer screens and TVs are ready now to handle such large formats of information.Photo by Wanaporn Yangsiri

You can get left behind in technology too far though when it comes to gear and an upgrade is necessary if your slightly older gear holds you back from satisfying the demand of your client. I believe this is the main reason you should upgrade when your gear holds you back and you start having to compromise in order to finish your projects.

Shooting, shooting, Shooting is the main thing anybody will tell you is the reason their photo or video skills have greatly improved. Just pick up the gear you have, find a location and use your mind and imagination to create and bring your vision to life.


Many of us that are taking part in these risky business endeavors know that it is stressful. It can be good stress and bad stress and we may prepare and plan and assume that everything will go according to our master plan. As we know all too well that is rarely the case. You pour you mind-body and soul into you business or products and services and you go over them an inspect them and hold them to a standard you deem good enough to offer.

Are my services good enough to charge this much money for? Will people see the same vision that I see? Can a client or will a client participate in my creative vision. We start a business thinking that we will do a job or offer a service and every interaction will be smooth and seamless and everyone’s teeth will gleam with satisfaction.

No No!!! A customer is unhappy with my services. Now we start to see that in business, everything isn’t peaches and cream. Everybody won’t be pleased or satisfied to the high level that you would hope them to be. This is inevitable and sometimes your product or work won’t be good enough. Could I have prepared more? Is it my fault at all? Maybe I was just a little bit off my game this time. In any case a dissatisfied customer has to be handled with kid gloves.JAY_8657

To what extent should a company go in order to make their clients happy? Should they offer up any resources available to hold on to this unhappy customer or maybe resolve the situation as quickly as possible hoping to never have this experience again. Companies large and small that are stable and have success will certainly experience its share of unsatisfied clients and customer. It doesn’t mean this company hasn’t offered a good service just because of circumstances that didn’t add up on both sides. The Good always comes with the bad in all aspects of life and that just can’t be helped. Even the best of the best of entrepreneurs have faced difficult situations with clients that presented an event that all the preparation in the world couldn’t prepare them for.

Small business have to fall back on the basics and rely on what got them going in the first place. The very idea and vision should guide you through all situations that pop up in business good and bad. One shouldn’t take bad experience personal but use them as learning experiences that will make you better capable of handling these things in the future and to continue existing into the future is the goal of every business anyway right?



Jayson Harrelson Photography LLCJAY_5043

Launching Jayson Harrelson Photography LLC this year has been one of the most satisfying experiences in my young thirty year old life. Becoming an entrepreneur and throwing myself into a world of risk and taking chances is scary but exciting at the same time. Planning and preparing a creative vision from my own mind and also grabbing bits and pieces of information from the world around me, I find that my experiences are many and coming in all forms. A passion, that’s what you can call photography for me when I first started. With nothing but an idea and the knowledge from being self-taught I created a small business that allows me freedom and to have the value that we all search for in our working lives. I welcome all of you who want to follow my small business journey and my work as I continue doing what I love to do most.